Banish flavour-fatigue, gain extraordinary fuelling

The ultimate combination of fast-action carbs and restorative electrolytes for fuelling at pace.

Naturally better, made with real fruits, savoury betroot, lemon, maple and pure pink Himalayn salt, Primo's super streamlined pack provides the performance you expect without any synthetic additives, sugars or fillers. 

Weighing-in at a compact 33g - each gel delivers 22g of optimally balanced dual source carbohydrates, 110mg of pure electrolytes (to help replenish essential minerals lost through sweat) – It's silky-smooth, easy on your stomach and delightful on your taste buds, even when you're pushing and breathing hard.

Small yet mighty

All our gels are Informed Sport Certified and built to work as hard as you do. No crashes, no compromises — just reliable, pro-performance you can trust from ingredients you can pronounce – No stomach issues, no artificial junk, just clean, natural energy your body was built to run on.

Crafted to deliver elite performance, yet at half the size (and weight) of a ‘standard’ gel, they make carrying and consuming your fuel a breeze. Experience award-winning and motivating pure energy, done right – recognised by Men's Health, Women's Running, Runner's World and more as the finest all-natural alternative to powering even the toughest sessions.

One gel every 20 minutes for exercise lasting over 60 minutes

• Suitable for all sports, before and during your sessions

• Our gels can also be added to water much like a cordial, no synthetic gels are able to do this

• Doppio and Desto energy gels contain 75mg of natural caffeine from Guarana. According to caffeine consumption guidelines do not exceed 375mg of caffeine per day or 5 Doppio or Desto gels

Veloforte Primo
Beetroot & lemon energy gel with sodium electrolytes

Ingredients: Unrefined brown rice syrup, concentrated fruit juice (beetroot (13.5%), date, lemon (2%)), maple syrup, water, pink Himalayan salt, ginger extract.

Storage advice:  Gels last 18 months when stored in a cool dry place. Once opened, consume immediately.

Informed Sports Accredited

Typical Nutritional Information: