Real Performance
Natural Energy Bars
Performance Gels & Chews
Hydro Powered Electrolytes
Long Distance Running
Rose Harvey - Olympic Marathon Runner
“After my session I’ll have a Veloforte energy bar. I love the Ciocco ones, they’re my favourite thing after a hard session. Kickstarting the recovery process and replenishing muscle glycogen stores.”
World Tour cycling & CX
Alex Dowsett - Pro Cycling
"As a haemophiliac on the pro circuit, managing my energy consumption and recovery are crucial. I never imagined I could get the balance of performance I needed from soley natural ingredients."
Endurance Cycling
Andy - Devoted roadie
"I ride with a fast bunch 3 or 4 times a week. Motivation mid-ride is my need, so I tend to stick to performance products and recover with something rewarding."
Speed & agility
Mellisa - Hyrox
"Training is a way of life for me, so my diet demands delicious natural foods that keep me motivated. I find protein at breakfast helps me recover well and keep off the snacks. The energy chews fit perfectly into my regime and I found mixing the energy gels into my water bottle is a really great way to fuel harder sessions."
Find your Real PWR
Great taste, guaranteed
With 36 Gold stars under our belt, we remain the only nutrition brand in the World to have ever achieved this.
We know you'll love our products, in fact we guarantee it! If for any reason you don't, just let us know.