This Is Where We Come In

Get 30% off our award winning nutrition rage with code: STRAVA30

Kitchen-crafted nutrition that actively feeds your physical performance and daily wellness naturally. Created to help you #fuelbetter

real food

By harnessing nature’s finest ingredients, we craft delicious real-food that delights your senses and enhances your daily physical performance, productivity & wellness, naturally.

no compromises

No more compromises, digestive issues, fake flavours, sickly gloop or ingredients you can't spell (or digest), choose beautifully balanced natural ingredients to energise your life.

for everyday

From gut-healthy bars to restorative protein shakes and performance-enhancing chews and gels, we guarantee we have just the thing to fit into your daily routine or training


Don't just take it from us...

4.98 average
213 reviews

Hands-down the best sports nutrition I've ever had - each bar is a winner, every time.


Did a 80km recently and this pack covered pre and post run while also all the nutrition while on course.
Ideal will repeat next time.


Best chews which I ever had. Love the flavours. They will be my energy fuel for long runs.


These have saved me from many potential Bonks mid run. Super yummy. I think they have magic powers


Made For Athletes & Adventurers

Whatever your sport, event or lifestyle - We have the right nutrition for you

Raising The Bar

Let's Break It Down

7 years in a row

Great taste, guaranteed

With 36 Gold stars under our belt, we remain the only nutrition brand in the World to have ever achieved this.
We know you'll love our products, in fact we guarantee it! If for any reason you don't, just let us know.

Real Food

Created to help you #fuelbetter using only 100% natural ingredients.

Free UK Delivery

On all orders over £40. Dispatched same-day for orders placed before 3pm.

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